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Kudler Fine Foods Companys Strategic Plan
Introduction
The expected expansions
Kudler Fine Foods is currently evaluating some prospective commercial sites within Southern California in order to stimulate the projected expansion of its business lines. The region which has been earmarked for this purpose is anywhere within the Carlsbad area. Specifically, it is considering any spot located within the expanse sandwiched by the Expressway 5 and the freeway to the seaside. This spot is attractive taking into consideration that there are only three main eateries and a handful of shops dealing with deliverables. However, the main player within this region is Sushi Taisho which having been in operation for quite sometime, it is well established and has a sizable loyal customer base.
The real important motive for having an establishment in this region is to optimize the revenues which peak during the summers. This is occasioned by a good number of visitors who stay in Carlsbad to access the nearby seashores. In that regard, it is looking forward to improved sales around this time. To enable it realize this end, it would take around five years to raise the necessary capital and to acquire a strategically placed business premise.
Its eventual long term vision is to install niche establishments in all major cities throughout the United States and beyond. To get footage on this, the company is considering at spreading out another store within the San Francisco vicinity. The real push behind this deliberation is that the Asian Cuisine department is likely to do well in that region. It is expected that this will be the next logical step after opening a store in Carlsbad.
Establishing a website
It has been observed that most of the successful epicurean food businesses boast of heavy content websites for utilization by both the prospective clients and the staff. They are custom designed to cater for the needs of the customers within the locale of the stores as well as those who far and would like to make their orders and payments online. To improve customer accessibility, Kudler Foods would commission its initial website in the month of June. It will begin with an essential site with a view of incorporating electronic commerce facilities once the supply and procurement system is up and running. This will enable the store to keep check of its revenues and expenses among other parameters to monitor growth.
The mission
Kudler Fine Foods is totally dedicated to avail to our clients the premium varieties of what the best in the catering industry can offer in terms of quality foods and wines for you to live to your culinary dreams.
The vision
Kudler Fine Food endeavors to be the premiere gourmand grocery store for those knowledgeable consumers who want to sample the best meat, cereals, cheese and wine.
Value statement
Kudler Fine Foods strictly uses the best of natural ingredients. We always prefer to procure our supplies directly from organic farmers when we can. As for our bakery products, we ensure that we use flour which is free from bleach. We do not use unnecessary preservatives in our products. We offer to our customers only the fresh of food. Produces which are still fit for consumption are donated to neighboring homeless shelters and to community food kitchens.
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