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The Global Impact of American Popular Culture
American cultures identity and output have been transferred and spread to other parts of the globe. American culture is driven by the desire to assert its cultural identity by exploring various examples of American popular culture, such as music, film, television, and fashion, which have been received and adopted. The adoption of American culture has resulted in societal and global transformations.
The ideology of the image reveals that the US culture of economic prosperity has led to the growth of powerful cultural industries that commercialize American popular culture. This cultures spread worldwide is driven by trade and international commerce, media and communication technology, and the arts and language. These forces have contributed to the rise of the consumer economy and American lifestyle, significantly affecting other nations worldwide (Lamott). Large-scale transnational and multinational companies such as Walmart, Coca-Cola, McDonalds, and Microsoft have expanded their manufacturing industries to various parts of the world to produce and distribute their products and services for mass consumption (Crothers 76). American popular culture is consumer-oriented as it entices its target audience to consume material goods. However, it is crucial to approach American popular culture critically, as it can positively and negatively affect other cultures and societies. While it can bring cultural exchange and entertainment, it can also lead to homogenization and the erosion of local cultures (Oussayfi). Considering the power dynamics and how American popular culture can reinforce oppressive systems is crucial.
The texts dominant message involves how the American culture has become dominant over other cultures and its impact. The advancements in media and communication technology have facilitated the global circulation of cultural products, particularly American popular culture. With the increase in usage of the internet, American popular culture has become increasingly and easily accessible through channels such as television and social media (Oussayfi). Nowadays, songs and other cultural products are evaluated not by their artistic merit but rather by the number of views they receive on social media platforms such as TikTok, Facebook, and YouTube. Most internet users use search engines such as Bing, Google, or Yahoo to gather and receive information (vorovi et al.). Reports from Live Internet Stats show that the Google search engine receives approximately 3.5 billion daily, which shows how deeply ingrained American popular culture has become in peoples daily lives (Oussayfi). It has evolved from a traditional product consumed only once to a constant source of entertainment and information.
American culture is widely used in American society and globally due to the common language of communication. The English language provides a medium that integrates people within society and paved the way for the wide use of American movies, books, and books (Oussayfi). The American culture enjoys wide popularity that has determined the international opinions that are changing the world ideologically. For example, the consumption of American movies, as recorded by the Theatrical Market Statistics, shows that 60% of watched movies in Europe are from America (Oussayfi). The drastic consumption indicates the global reach of American culture and its extensive use over other cultures in the global world.
The intended audience involves the public, whereby the American lifestyle and mindset are sensitive to the audience. Young people and youths believe in the cultures insights without typically understanding it. The artefacts of American culture get programmed into peoples mindset, which tends to suit the publics interest and is considered a daily form of entertainment. The American culture is simple and easily understood, which makes it easier to connect with masses of people (Oussayfi). Through its ability to articulate mindset, it shapes the inner thoughts and beliefs of the public.
Forces in the global world are adopting the American culture and inserting aspects that are accommodating the American civic culture that forces people to be obsessed with the American culture. For instance, American news and affairs are being followed worldwide. The global coverage of the killing of Osama bin Laden by the Obama administration cites the best example of how American affairs are closely followed (vorovi et al.). World professionals and leaders suggested that Americans are concerned about peace, diplomacy, and foreign policies that stabilize the worlds status.
The effect of the text, if its idea is accepted uncritically, is that the American culture is diversified so that people from all over the world acknowledge it. The exportation and use of American culture worldwide have been crucial in modifying the world that has made most counties, especially in Africa, which has reduced conflict for political power. People all over the globe are bearing the costs of adopting the American culture, especially in dedicating the way of operation to education and other critical aspects. Popular culture can aid in forming ones identity, sense of belonging and perfection (La Mott). People can connect with individuals with similar interests and values and express themselves uniquely through pop culture. Additionally, American cultural interaction and understanding. It exposes people from many cultures to fresh ideas and perspectives, helping break cultural boundaries (Storey). The adaptability of the American culture has built bonds with other nations, resulting in an effective operation.
American pop culture means much to me. I see critical aspects and elements that gave rise to the message from the message. For example, American pop culture provides a platform that enables easier sharing of ideas, leading to development and connection with others. What I see as a message from the text is the sense of identity that opens opportunities (Hallstead et al.). The element that gives rise to the message is the need for diversification that leads to exploration through the identification of perspectives that engage meaningful dialogues that result in changes.
Considering personal opinions, I agree with the impact the American culture has created within society and globally. Within American society, the American culture has played a significant role in shaping beliefs, values, and customs. The American culture has contributed to diversity and multiculturalism that defines the features of American society. American culture has been adopted globally, shaping the world politically, economically, and socially. Politically, American culture has influenced the world diplomatically. The culture and values of the American people have been used globally in different political arenas. Economically, the American culture has created a culture whereby their goods are consumed globally. American media companies, fashion, music labels, and other brands are consumed globally and are most influential globally (Storey). The American culture has shaped the norms, whereby globally, the American culture has influenced the way people eat, dress, talk or think.
American popular culture has profoundly and positively impacted the world politically, economically, and socially. It has become a global phenomenon that transcends borders and brings people together. However, the American culture is troubling since it values individualism which affects the collective communal responsibility. There is a lot of racism and discrimination experienced in American society. Additionally, the widespread use of American culture undermines other cultures worldwide (Oussayfi). American culture has a profound and troubling impact on the community and the world.
In conclusion, American culture has influenced how countries and people operate globally. The culture is adopted through widespread social norms and language through music, film, and literature. By adopting the American culture, the economy and commercialization of the US has been boosted since there is a wide market niche that accommodates US commodities globally.
Works Cited
vorovi, Jelena, and Kathryn Coe. Storytelling around the World: Folktales, Narrative Rituals, and Oral Traditions. ABC-CLIO, 2022.
Hallstead, Tracy, and Glenda Pritchett. Reading: the bridge to everywhere. Double Helix 1 (2013): 1-12. Web.
Lamott Anne. Perfectionism 1995
Lamott Anne. Shitty First Draft 19995
Storey, John. Cultural Theory and Popular Culture: An Introduction. Routledge, 2018.
Oussayfi, Taieb. The Global reach of US Popular Culture. 2018, Web.
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