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to family

and 2015). Our findings are as follows:

Strengths Weaknesses
  • Extensive reach of cable network operations
  • Strong brand recognition
  • High diversification in the entertainment business
  • Dependence upon North American operations
Opportunities Threats
  • Growth in emerging economies and markets
  • Video gaming
  • Video and software piracy
  • High levels of competition
  • Changing customer tastes

Strengths

Extensive Reach of Cable Network Operations

The Walt Disney Company has a strong presence in the cable industry. They operate several families of channels that cover a large portion of the entertainment spectrum from sports

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