Start with a brief overview of your business: company name and what you are sel

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Start with a brief overview of your business: company name and what you are selling (a maximum of 3 sentences).
Describe the target market (businesses or consumers) for your chosen company.
Use the following headings to organize your response. Why do you think this category of people is more likely to buy what you have to sell?

Demographic Description: Age, income range, gender, family size, education, occupation, et cetera..

Example: A likely user for X product is a male aged 25–34 who earns between $35,000 and $55,000 per year and has a four-year college degree.

Geographic Description: Area you would like to serve, density (urban, rural), nature of location (mall, business center, et cetera), climate condition.

Example: Atlanta.

Lifestyle Description: Where do your customers shop, what do they do for leisure, what kind of clothes do they wear, what type of cars do they drive, et cetera?

Psychographic Description: How would you describe your target market, for example, socially responsible, trendsetters, or fun seeking?.

Purchasing Pattern Description: How will your target market use the product, how many times will they buy it, where do they buy the product, how do they pay for it, et cetera?.

Buying Sensitivities Description: What factors are important to the customer before they buy (price, quality, customer service. packaging, et cetera)?

I have attached some information on the company that will be helpful.

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