Category: Business 11471

  • What It Takes to Be a Great Leader

    What It Takes to Be a Great Leader Leadership The modern world is experiencing drastic changes in all spheres of activity. Numerous aspects are triggering these alterations, such as the emergence and rapid development of technologies, their growing importance, increasing demands for diversity and effectiveness, and a tendency towards further sophistication of various processes. All…

  • Edges and Shortcomings of Offshoring

    Edges and Shortcomings of Offshoring Introduction Background information For the first time, the practice of offshoring began to be applied in the 60s of the 20th century by European and American companies; however, the term itself appeared only in the late 70s. It is important to note that the phenomenon of offshoring involves the separation…

  • Rebranding Project for Local and Global Companies

    Rebranding Project for Local and Global Companies Table of Contents Introduction Sketchers (Shoes/Slippers) Product MyRepublic (Telecommunication) Service Love Confectionary (Cakes) Product Rocher Beancurd (Dessert) Product The Fragrance Hotel Chain (Staycation) Service Introduction The use of such marketing technique as rebranding can be effective for various reasons  insufficiently high consumer demand, inability to withstand competition…

  • Qingdao Haier Firms Domestic and International Activity

    Qingdao Haier Firms Domestic and International Activity Executive Summary The report discusses the aspects of Qingdao Haiers domestic and international activity to assess the risks and benefits of letting the company set up operations in our country. The companys international strategy is developed with regard to openness, customer-oriented approach to production and distribution of goods,…

  • The Development of the Logistics Industry

    The Development of the Logistics Industry Supply chains are a common subject for scrutiny, as their role in the modern economy exceeds any precedents. Fast and reliable transportation of tons of goods was a shock to many firms. Companies that anticipated the importance of delivery services, such as Amazon, have achieved significant results in the…

  • The EdSmart Services Strategy Analysis

    The EdSmart Services Strategy Analysis Table of Contents Position Strategy Product Mix Service Strategy References Position Strategy The online learning and education market is evolving positively and providing many clients with needed services, but it is also prone to technology or management-based issues. As such, EdSmart can present a competitive advantage by maintaining a number…

  • How Tone at the Top Impacts a Leaders Moral Compass

    How Tone at the Top Impacts a Leaders Moral Compass Table of Contents Abstract Purpose Methodology Findings Originality Research Implications Practical Implications References Abstract This paper aims to understand tone at the top and integrate it with leadership management. It explains how leaders in the organization, in this case, CEOs, Board of Directors, and other…

  • The Theory-Based View Article by Felin & Zenger

    The Theory-Based View Article by Felin & Zenger In his article, Tod Zenger seeks to teach his readers a key lesson, which is the managers need to follow the original strategy of the company that provides its value. The author insists that in order to ensure a businesss long-term prosperity, it is not necessary to…

  • Solving Mega Telcos Issue With Data Analysis

    Solving Mega Telcos Issue With Data Analysis Table of Contents Introduction Discussion Conclusion Reference List Introduction To solve the problem that is relevant for Mega Telco, specialists need to carefully analyze the data. It is worth highlighting that the most effective types of information in this area will be customer data, their current tariffs, pricing…

  • The Core of Projects in a Business Environment

    The Core of Projects in a Business Environment Table of Contents Introduction Discussion Conclusion References Introduction In a business environment, the definition of a project does not differ from the general definition of this concept. A project is a list or series of tasks that must be performed sequentially or in parallel to achieve a…